Thinking inside the box (when it’s a really tiny box)

During our years creating smartphone documentation, we got very familiar with “the box” – not only the rhetorical box that we needed to think outside of to keep innovating, but also the physical box that we needed to think of …..

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Why it’s important to write like a reader

As writers, we’re flexible when it comes to how we get the information that we need for a project. We’re just as comfortable talking to someone, going through the software ourselves to pull out information, or reading through reference documentation …..

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Three free tools to check your writing quickly

We’ve all been there. You need to send something internally, and you’re in a hurry. You take pride in your professionalism and want to make sure that your message is polished and clear; you’re worried that you might overlook something …..

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Letting off a little STEAM about STEM

Everyone is talking about STEM. The acronym (which stands for Science, Technology, Engineering, and Mathematics) might be little, but the focus on these areas is huge. And it’s been building for some time. In 2010, the Canadian Government launched the …..

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Just Plain Awesome: can content be complete without being complicated?

Ever read the policy documents for your car insurance? How about the Terms and Conditions when you install new software? Financial statements? Even though we should read them, we probably don’t. We clip the car insurance slips and put them …..

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Three reasons to hire three word nerds

When you need something written for your business, using one of your engineers, developers, or marketing team members might seem like the obvious choice. They already know the ins and outs of your business and product. You already pay them …..

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